Kasabian - Empire
The artists had used a card ‘King of
Clubs’ for their album cover. The man
could represent a ‘King’ that links in with the title of the album
‘Empire’ and the women he is carrying
could show the dominance of the King, connoting and being sterotypical. The
cover is painting that again links in because Kings would have paintings of
themselves.
They use the same picture for their
album cover. The text is located in the middle of the picture, so that when the
audience look at the advert they know who its advertising. The name of the band
is very big and bold, written in black capitals, so its stands out very much.
Kasabian are a British Rock Band and the their font reflects that. The black
boldness symbolises the stereotypicalness of a Rock band. The image itsself
contrasts with the title, you’d think for a rock band that they’d use darker
colours yet there are many colours used in this advert that challenge the
conventions of the genre.
This advert provides critical responses from music magazines such as ‘Q’
‘Uncut’ & ‘NME’. They show quotes and how many stars they had rated it.
This usually persuades the audience to buy the album or at least listen to it.
The quotes tend to be more positive ones. The advert also gives an album
release date ‘THE NEW ALBUM – 28th AUGUST’ which is like the name of the band, in
capitals and stands out, allowing the audience to see it clearly. The other
text is smaller and in red, implying its less important then the other texts
provided. Right at the bottom of the advert, it shows a link to the bands
website, the bands record company & a link to the record companies website.
The advert picture and band title
mainly takes up the entire page and this is so that it grabs your attention and
it interests the audience also. Ovbiously the target audience would be for
Kasabian fans and the Magazines that comments were featured on the adverts are
for people who read the magazines and are into that kind of music.
The Stone Roses –
Remastered Album
The images are very chaotic and the background image looks
like a messy painting. There are two lemons present also, one replacing the O
in Roses and the other in a random place. The lemons could represent the
freshness of the remastered album and that’s its brand new. Artwork is entropic
and unpredictable, it’s a bit of a mess and its very random, yet its redundant
that for its genre ‘alternative rock’
being very abstract and different.
The font is again
bold but in a gold/yellowy colour, this could connotate the feeling of success
and improvement. The smudges of colour
and were it says ‘Remastered, Re-packed, Re-discovered’ are both in Red, White & Blue that connotes
Britain Manchester (the band
formed in Manchester
At the bottom of
the advertisement, theirs a logo for the iTunes Store and this links in with
the connotation of the text being in gold because it shows their going up a
step by advertising their music on iTunes. Underneath the logo is a link to the
iTunes store website. Then on the bottom
right hand side of the advert is the record companies’ logo with the link to
the website underneath. In the middle of
both of the logos it says ‘OUT NOW’ which is in bold/gold like the title, so it
stands out and the audience can see it.
The advert takes
up the entire page and is very eye-catching. It’s a busy advert and gives the
audience enough to look at. This maybe so that it would stand out to people and
make them curious (so to get them to look at it).
It would appeal
to an older audience – especially fans that were a fan of the older album. This
advertises the remastered version so it needs to attract the main audience. Not
many bright colours are used so it may not appeal to younger audiences, the
only element that may is the fact that you can buy it on iTunes.
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